Glenfiddich 125Th Anniversary Edition

New Delhi, December 28th, 2012 –To mark 125 years of pioneering spirit at the Glenfiddich Distillery, William Grant and Sons are launching the new Glenfiddich 125th Anniversary Edition gift pack. Being launched exclusively for travel retail, this exclusive, high-end whisky will initially be available exclusively within India at Delhi Duty Free.

Glenfiddich 125th Anniversary Edition is a limited edition single malt Scotch whisky created by William Grant’s Malt Master, Brian Kinsman to reflect 125 years of the Glenfiddich Distillery. It will be available in a very attractive gift tin, presented with a beautiful copper stopper, a certificate of authenticity & leaflet on the product.

Said Arun Barathi, COO, Delhi Duty Free Services Pvt. Ltd., “Glenfiddich 125th Anniversary Edition is an extremely rare and exclusive offering from the brand and we are happy to be the first duty free shop in the country to stock this high-end liquor as part of our new gift range. Stocks are limited and on first come first serve. Delhi duty free services remain aggressive in its efforts to provide value to all its esteemed Indian and Foreign customer.”

Neeraj Sharma, Business Development Manager for India Sub Continent commented “Gifting is the largest category in travel retail business, and Indian travellers love to buy liquor for gifting. With the launch of Glenfiddich 125th Anniversary Edition, we aim at offering premium gift pack offering to Indian travellers which encompasses excellent blend, Glenfiddich heritage as well as an outstanding packaging, which makes Glenfiddich 125th Anniversary Edition immensely giftable.”

Glenfiddich 125th Anniversary edition 70 cl bottle is available for $115 at Delhi Duty Free.

Delhi Duty Free Facebook Page

Honoured in the ‘Traveler Retail’ category at the maiden Moodie’s Digital, Mobile and Social media awards

New Delhi, December 19, 2012–Having successfully established its presence in the duty free domain in India and world over, Delhi Duty Free, India’s largest duty free retail space at T3, IGI Airport, has achieved another stupendous success in the social media space. Delhi Duty Free’s Facebook page has won the World’s ‘Best Facebook Page’ in the Traveler Retail category in the recently concluded awards by ‘The Moodies’, world’s first airport-specific digital, mobile and social media awards.

Having launched their Facebook page in December 2011, Delhi Duty Free has garnered a lot of fans in a short span. The largest duty free retailer in the country today boasts of nearly 100,000 global fans in a short span of one year. The interactive Facebook page presents fans a perfect concoction of the world’s best brands and provides regular updates and information on the duty free products, brands, promotions and much more. Facebook is most sought after in the social media environment with one billion active users across the globe.

“To have nearly 100,000 fans on our Facebook page in just one year, and then to be felicitated as the best Facebook page in the traveler retail category during the world’s first and only airport-specific digital, mobile and social media awards by the Moodie’s is a humbling recognition and we would like to thank our patrons & customers for this achievement. Facebook is a part of the company’s focused new media strategy that seeks to reach all our patrons and potential customer through a platform they are most comfortable with.We are glad we have been able to successfully do so and have been recognized by the prestigious Moodie’s awards,” said Mr. Arun Barathi, COO, Delhi Duty Free Services Pvt. Ltd.

The event attracted a total of 98 individual entries from around the world, from over 160 submissions made via self-nomination and a call for submissions from the travel retail industry. The judging panel was led by The Moodie Report Director Digital Media & Innovation Matt Willey, together with Appleyard Communications Director AvrilAppleyard and BBC Future Media & Technology/BBC Online Social Media Executive Nick Reynolds.

Taste and Aroma of World’s Finest Teas at Delhi Duty Free

New Delhi, December 11, 2012 – Time for sensory relaxation at the airport for international travelers, Delhi Duty Free, India’s largest duty free retail space at T3, IGI Airport, in association with India’s most famous gourmet tea brand San-cha Tea, has kicked off ‘Tea Tasting’ at the airport. Given that India is a tea-drinking nation and travelers from around the world value Indian tea tremendously, this exercise at the duty free shops has been very well received and appreciated by the travelers.

The duty free shops at the airport stock the San-cha brand of teas, and using a custom made ‘Tea Samovar,’ are currently serving the famous Masala Chai (Black Tea blended with fresh spices from the Malabar Coast of India) and the Darjeeling Earl Grey Tea (a unique blend of floral Darjeeling black tea and citrusy bergamot) round the clock to the travelers. Known for one of the most popular beverages in the country, San-cha tea is a true connoisseur’s delight. Their vast collections include teas from all tea growing regions of India which includes Darjeeling, Assam, Nilgiri and Kangra.

The shops are also serving the Presidents Tea of Darjeeling, undoubtedly the world’s best Darjeeling black tea. Taken usually as state gifts by Prime Ministers and other dignitaries of India, this tea is carefully selected by the master Tea Tasters and packaged in a hand embroidered Zardozi Velvet Bag.

The tea-tasting activity is being conducted at the duty free shops throughout the day, and the tea is served by two tea connoisseurs, who give the travelers complete information about the different flavours on offer, the brews, the technique, the history of the tea, and much more.

“Being one of the largest tea producers in the world, Indian tea is regarded as the best and adored by many around the world. Having started tea tasting at the departure shops, we are delighted with the response it has garnered from the travelers. Looking at its success, we have decided to carry on the activity for a few more months at the duty free shops. This activity has not just led to an increased interest in the beverage, but has also created higher demand for the same at the duty free shops” said Delhi Duty Free

Bringing in innovation, the tea tasting activity is being carried out in a stylish Tea Tasting Buggy, which has been specifically designed for use inside the airport/duty free environment by a professional retail design firm. Built on wheels, the tea tasting buggy is mobile and has an in-built water disposal system. The table top of the buggy has a custom built ‘Tea Samovar’, which helps in preparing the tea at the right temperature and brew. The buggy also has storage space for disposable glasses, tea leaves, tea pots, cups, napkins and serving trays.

Chivas Brothers Blend at Delhi Duty Free

New Delhi, November 26, 2012 – Delhi Duty Free – India’s largest duty free retail set up, along with Pernod Ricard India has announced the launch and availability of the Chivas Brothers’ Blend, a product exclusive to the global travel retail channel. With this Chivas has further strengthened their portfolio of luxurious blends on offer. Chivas Brothers’ Blend is the newest offering from the Pernod Ricard family. It is also the first new launch by Chivas, after the re-launch of Chivas 25 in 2007.

The Chivas Brothers’ Blend is the ultimate expression of the smooth Chivas style that brothers – James and John created in the 19th century, which made the brothers and their whiskies world famous. This unique 12-year old blend uses a carefully selected range of malt whiskies, including high proportions of Strathisla and Longmorn Speyside malts resulting in an ultra smooth and easy drinking whisky that is perfect for sharing with friends. It is a signature blend, continuing a century old tradition of blending, collaboration and friendship.

Said Mr. Steve O Conner, CEO, Delhi Duty Free Services Pvt. Ltd., “We value our association with Pernod Ricard and their extremely popular Chivas brand is a huge success amongst the Indian traveler community. We are confident that this rare new Chivas Bother’s Blend from their stable, will also find fervour with our customers”.

To promote the new blend and the latest offering from Chivas, Delhi Duty Free, in association with Chivas Regal, is doing a number of exciting promotions for its patrons.

To top it all, the promotion also entails buyers of any two bottles from the Chivas stable – the 18YO, the 12YO, the Chivas Brother’s Blend to enter into a lucky draw by filling out a simple coupon. One lucky winner at the end of the promotion will win a trip to Scotland, a perfect destination for the whisky enthusiast, and also get the opportunity to enjoy a trip to the distilleries.

Palate–

COLOUR – Rich amber

NOSE – Bursting with ripe soft fruit flavours, including peach and pear, and accented with runny honey, marmalade and soft candy

TASTE – Rich taste of fresh soft fruit flavours echoing the nose, giving way to

fantastic sweet, creamy textureFINISH – Creamy, round and smooth

TASTING – Best tasted with equal parts water

A 100CL bottle of Chivas Brothers’ Blend would be available for USD 45 at DDF.

John Walker and Sons Odyssey

Award Winning Luxury Whisky from the House of Johnnie Walker®

New Delhi, November 01, 2012 – Strengthening the luxurious and magnificent spirits portfolio at its shops, Delhi Duty Free, India’s largest duty free retail space in India at the T3, IGI Airport, has launched JOHN WALKER & SONS™ ODYSSEY™, a spectacular, award-winning blend from the JOHN WALKER & SONS renowned portfolio of luxury spirits. Inspired by the vision and entrepreneurial spirit of Sir Alexander Walker, John Walker & Sons Odyssey commemorates the 80th anniversary of one of Sir Alexander’s most remarkable innovations – a whisky decanter that could move to match the motion of the sea.

John Walker & Sons Odyssey isunique triple malt inspired by the golden era of sea travel. Developed by Master Blender Jim Beveridge using Sir Alexander’s hand-written notes, John Walker & Sons Odyssey has been carefully blended and married in European oak casks to create a drink that brings to life the House of Walker’s signature big, bold flavours, and delivers exceptional smoothness. Created by blending three perfect whiskies together tocreate the aromas, tastes, flavours and sensations that Sir Alexander was looking for when he created the original blend almost 80 years ago.

Said Mr. Steve O Connor, CEO, Delhi Duty Free Services Pvt. Ltd, “Delhi Duty Free boasts of a uniquely large and truly lavish range of malts from across the world. Our ‘Luxury Collection’ is our pride and is truly admired by the affluent Indian travellers who have an eye for luxury. To match the expectations of our connoisseursand to give them the very best, we are proud and honoured to introduce the exclusive John Walker & Sons Odyssey. Created for the progressive and game-changing individuals in mind, this high-end whisky is sure to ignite the taste buds of the aficionado of luxurious whisky.The fact that the company has decided to launch this high-end whisky in Asia Pacific ahead of the global launch, demonstrates the potential of the region and of the duty free retail business in the country.”

This spectacular Scotch whisky has also drawn the attention of the industry as it was recognized in July with a gold medal at the prestigious International Wine and Spirits Competition (IWSC). This honour places John Walker & Sons Odyssey in the company of some of the finest and most established whiskies in the world – an amazing feat for such a new spirit.

A 70CL bottle of JW Odyssey will be available at Delhi Duty Free for USD 990.

All That Glitters Will Be Gold

New Delhi, October 16, 2012– To mark the festivities especially Diwali, Delhi Duty Free, India’s largest duty free retail space in India at the T3, IGI Airport, has launched a fascinating promotion for the international travellers. Titled ‘All That Glitters is Mine’, the promotion entitles all DDFS customers between October 15, 2012 to January 10, 2013 to win 1kg Gold in a lucky draw at the end of the promotion.

With this ‘Golden Diwali’ Promotion, Delhi Duty Free has set a new precedence for the Indian duty free retail market, one which was the domain of the Middle Eastern duty free markets until now. Recognizing the penchant for buying Gold by Indians on Diwali, this promotion provides the ideal opportunity for Indian travelers to shop their heart out at Delhi Duty Free and increase their chances of winning 1 KG Gold. The more you shop, the more you increase your chances of winning the lucky draw – on spends between $1- $50 customers get 1 lucky draw coupon; between $51- $100 they get 3 lucky draw coupons and on spends above $101 customers get 5 lucky draw coupons.

Said Mr. Steve O Connor, CEO, Delhi Duty Free Services Pvt. Ltd, “We are constantly striving to enhance the retail shopping experience of our customers and set a new benchmark for Indian duty free retail. DDFS is happy to bring such a Gold promotion for our patrons. Gold is an integral part of the Indian culture and traditions, woven intrinsically into all Indian festivities. With Diwali identified as the most auspicious time to buy the precious yellow metal, we are very hopeful that this promotion will delight the Indian patrons of DDFS and influence them to participate in the contest.”

Travelers can chose from a large variety of product categories such as perfumes &cosmetics, confectionery, destination goods, Indian handicrafts, liquor and tobacco. The shop floor at departures and arrivals will be decorated in all gold finery to promote the Golden Diwali promotion, one of the biggest highlights of Delhi Duty Free since inception. The idea is to offer a completely festive feel to the travelers right from the time they land into the country to enjoy the festivities with their family.

Step Inside The Circuit With Johnnie Walker

New Delhi, September 24, 2012 – Delhi Duty Free, India’s largest duty free retail space at T3, IGI Airport in Delhi, has introduced anadrenaline pumping and exciting promotion at its duty free shops in association with Diageo. Titled ‘Step Inside the Circuit’, the promotion entitles buyers of any brand from Johnnie Walker range an opportunity to win exciting gifts. All travelers have to do is spend a minimum of $65 on the ‘House of Johnnie Walker’ and get a scratch card, with which they can stand a chance to win daily prizes such as Delhi Race tickets, backpacks, t-shirts etc.

The promotion will run at the duty free shops for a period of 2 months, from 1stSeptember to 31stOctober, 2012. With more than 50 prizes to be won daily, the offer would be available for all travelers at the arrival & departure shops.

“Johnnie Walker’s sponsorship of Vodafone McLaren Mercedes Formula 1 team successfully linked an iconic brand with an iconic team and sport on a global scale. The sport and the team epitomizes the characteristics of Johnnie Walker: pioneering, progressive and the essence of quality, style and sophistication. This year we are proud to bring to life this partnership in Delhi Duty-free through a very strong program co-designed by the team at DDFS and the Johnnie Walker team” said Mathew Talbot, General Manager, India Travel Retail for Diageo

Said Mr. Steve O Connor, CEO, Delhi Duty Free Services Pvt. Ltd, “The sport is a fantastic showcase opportunity for India as a whole and especially Delhi. We have a lot of Indian enthusiasts who are ardent fans of the sport and who come to the city to watch the sport live. We are happy to have partnered with Diageo for the new offer, wherein we are giving the travelers an opportunity to win Delhi Race Tickets and other memorabilia. This is a strong promotion that will create a wonderful experience in retail and be remembered by our customers”.

Harley Davidson

International Travelers buying Jack Daniels from Delhi Duty Free stand a chance to win the iconic HARLEY DAVIDSON Bike

New Delhi, August 06, 2012: Delhi Duty Free Services Pvt Ltd, India’s largest duty free retail operator at T3, IGI airport in association with Brown Forman, the makers of the cult Jack Daniel’s whisky, has launched another legendary promotion for the international Indian travelers. On the occasion of Mr. Jack Daniel’s birthday, the founder of Jack Daniel’s Tennessee Whiskey, Delhi Duty Free has launched a new promotion which entitles buyers of Jack Daniel’s an opportunity to win a brand new iconic Harley Davidson motorbike.

The promotion, which started at the duty free shops on August 01, 2012, will last for 2 months, ending on September 30, 2012. The promotion is valid on three brands under the Jack Daniel’s range – Jack Daniel’s, Gentleman JackandJack Daniel’s Silver Select. The offer entitles the buyers of any 1 bottle from Jack Daniel’s range to get a lucky draw coupon to enter the contest. The winner will be decided through a lucky draw at the end of the promotion, who will win a Harley-Davidson motorcycle. All that travellers have to do is, fill out the lucky draw coupon and put it in the drop box placed at the duty free shops.

Said Mr. Steve O Connor, CEO, Delhi Duty Free Services Pvt. Ltd, “Last year we received tremendous response to the Harley Davidson promotion and a lucky winner got to own the stunning Harley Davidson bike. In response to last year’s fantastic support and all the requests received, DDFS along with Brown Forman decided to re-launch the Jack Daniel’s – Harley Davidson promotion. We are delighted to partner with Brown Forman for this promotion and as always look forward to providing such unique & exciting promotions to our loyal travelers”.

GMR-IGI Airport Awards 2012

Delhi Duty Free Services Pvt. Ltd (DDFS), India’s largest duty free retail space at T3, IGI Airport in Delhi has scored a hat-trick at the recently held GMR-IGI Airport Awards 2012 in Haryana. The GMR-IGI Awards comprised 28 diverse categories and a special recognition.

Delhi Duty Free won the three awards in the following categories –

· Retail Business Partner of the Year

· Super Star Commercial Partner of the Year

· DDF T3 Arrivals – Retail outlet of the year International

The GMR-IGI Airport Awards are annual awards which have been institutionalized to recognize exemplary achievement, seamless service and inspiring entrepreneurship of business partners from the Airport community. The awards aim to acknowledge partners who have excelled in service standards in paving the way for being amongst the best airports in the world. The entire award evaluation process was carried out and validated by leading audit firm KPMG.

Receiving the awards on behalf of Delhi Duty Free, said Mr. Steve O Connor, CEO, Delhi Duty Free Services Pvt. Ltd, “We are extremely honored and proud to have won three awards in the very first GMR-IGI Awards 2012. I am glad that the commitment level and service standards shown by our teams have been recognized. I am very proud of the team we have and we are confident that this is only the first step of many awards DDFS will compete for.”

Photo Caption (Left to Right) – Mr. Srinivas Bommidala, GMR Airports Business Chairman; Mr. Steve O’Connor, CEO, Delhi Duty Free Services; Mr. Prabhakara Rao, Delhi International Airport Limited CEO; Mr. Arun Barathi, COO, Delhi Duty Free Services; Mr. Rajesh Madan, CFO, Delhi Duty Free Services and Mr. Abhijit Das, Head-Marketing, Delhi Duty Free Services.

RS Diamond Jubilee Bottle

New Delhi, July 27, 2012: In keeping with its tradition of launching exclusive and extremely high end products in India, Delhi Duty Free, India’s largest duty free retail set up at T3, IGI Airport in Delhi, has exclusively launched the ‘Royal Salute Diamond Jubilee’ blended scotch whisky. The whisky has been launched to mark the regal occasion of Queen Elizabeth II completing 60 years of her reign. The whisky will be exclusively launched at Delhi Duty Free to begin with and will be priced at $175 per bottle.

Royal Salute was first launched at the crowning ceremony of Queen Elizabeth II to celebrate the coronation on June 2, 1953 and since then has continued to be one of the finest Scotch whisky brands. Marking the 60th anniversary of Her Majesty Queen Elizabeth II’s reign as Monarch of the United Kingdom and Commonwealth, Royal Salute continues to pay tribute to noble leadership and has created a Diamond Jubilee Limited Edition bottle.

The Diamond Jubilee is being celebrated to mark the completion of 60 years of the Queen’s reign, only the second monarch to do so since King Charles II reign over 400 years ago. The event was celebrated with much fanfare in London between 2 – 5 June. Royal Salute paid its own unique tribute to this landmark occasion by creating a special Diamond Jubilee Limited Edition. Available in a newly created outer box that will embolden the brand and keep in focus the exclusive whisky created with high quality ingredients. To be available only in a limited edition and only in 2012, the whisky will only be available across select markets.

Said Mr. Steve O Connor, CEO, Delhi Duty Free Services Pvt. Ltd, “Delhi Duty Free has always offered exclusive and extremely luxurious brands to the Indian travellers and in keeping with the same we are now presenting the Royal Salute Diamond Jubilee blended Scotch whisky exclusively for our Indian patrons. The brand represents royalty and we are confident our travellers will relish the experience of this royalty first in India and a first at our duty free shops”.